FAQs

h Pre-purchase

Websites

Local SEO
Reputation Management

hPre-purchase

Why do I have to pay monthly?

You’re getting much more than just a website. Our complete, “done-for-you” plan includes: web hosting and website management, domain name management, routine updates to your website, local SEO, and access to our review generation software.

Are there any setup fees?

No. The construction of your website will begin when we receive your first monthly payment.

Do you have a money back guarantee?

Due to the nature of our work, we cannot issue any refunds. However, we are dedicated to ensuring you’re 100% satisfied with our service.

Is there a term requirement?

Yes, you must pay the monthly payment for a minimum of 1 year.

Do I have to pay monthly after the term is completed?

Yes, if you choose to continue our service. However, understand that if you cancel you will be forgoing our hosting, management, security, local SEO, and review marketing.

Depending on the providers you choose, the cost of these services could far exceed your monthly fee at Local Spark Marketing. In addition, you’ll have to manage everything yourself!

Do I own my website?

You have full ownership of your website and the rights to all its content. However, to transfer it to another host and cancel our service you must complete the 1 year term.

Can I transfer my website to another host?

Only after you complete your 1 year term and cancel our service. Your website will be built in WordPress, a highly flexible CMS (content management system) that can be installed on practically any hosting provider.

I already have a website, can I still use Local Spark Marketing?

We require all new customers, even if they already have a website, to start a new website at the beginning of their service. This ensures your website fully integrates into our infrastructure and is built to our standards.

Already have a design you really like? Don’t worry, we can simply “port” your website’s current design to your new Local Spark Marketing website.

Are the plan rates what I’ll really pay?

Yes. Once you begin service you are locked into that price. We will NEVER raise your rates! However, add-on services such as SEO or PPC marketing (pay per click), will increase your monthly payment by an amount we quote you.

Will there be any additional fees?

Only if you require a non-standard feature, for example: a shopping cart or anything that requires custom programming. These features will be priced by quote and you will pay for them once – they will not be factored into your monthly plan price.

Can you prepare a custom proposal for me?

To keep our prices as low as possible we cannot provide a custom proposal. To use our service you must subscribe to one of our plans.

How long does it take to build my website?

Assuming your website doesn’t require any custom features, websites generally take between 4-6 weeks to complete. However, this range is also dependent on how quickly you approve our work and provide us with any material we require from you.

When am I charged?

You will be charged once a month, starting on the day you begin our service.

Can I change my plan at a later time?

Yes, if you require features that are beyond the scope of what your current plan offers (such as more pages than are allowed), you may upgrade your plan.

Downgrading your plan is evaluated on a customer-by-customer basis.

How do I cancel?

We require a 30-day written notice to cancel services.

If I decide to cancel, will you help me transfer my site to my new hosting provider?

We will provide you with the required files to set up your website on a new host. It will be your responsibility to upload them.

If I decide to cancel, how do I get control of my domain name?

All our domain names are registered with Namecheap. Simply create an account there and we will “push” your domain name to your account for free.

Websites

Do you outsource your work?

No. All our work, from web design to SEO, is done in-house at our San Diego, CA office.

I’ve seen very high prices for websites, why are you so cheap? Is your work quality?

Much like cars, websites come in all shapes and sizes. For most service businesses they often range from a few hundred dollars to several thousand.

Our web design and digital marketing service is designed to create the perfect balance of features and affordability for service businesses. By streamlining our process and creating a “done-for-you” service, we are able to create quality websites at a fraction of what web design agencies would charge.

Can you revise my current website or finish my incomplete website?

Typically no, but you can always contact us to discuss your exact situation in further detail. In general, it will be cheaper for you to start a new website with us than to have us retrofit your existing or incomplete one.

Does my website include a content management system (CMS)?

Yes, every website we build is created in WordPress.

I’ve used WordPress in the past and I had a bad experience. Can I change to another CMS?

We only build websites in WordPress. Keep in mind that not all WordPress websites are created equal – a poor experience is most likely due to an improper setup or developer inexperience.

We believe WordPress is the best CMS for service business websites and every site we make is created with the highest quality in mind.

Do you purchase a pre-made WordPress theme for my website?

No. We have our own “base” theme that we can customize in any way to match the customer’s desired style.

How is my website’s content created?

We will write up to 500 words of copy for each page on your website. Using information from a questionnaire, we will determine your company’s strong suits, your value proposition, and important points about the services you offer.

To reduce the “lag time” in the completion of the website, we highly discourage letting our customers write their own sales copy.

Do I need to provide all my content and images before you begin building my website?

No. We can use placeholder images and text to begin your website.

Do you offer a warranty?

Yes. Any bugs you identify on your website will be fixed free of charge.

Local SEO

What is local SEO?

Google searches such as “plumber near me” or “car repair in san diego” show local intent and will display a map of related businesses in the searcher’s immediate area.

The goal of local SEO is to help your business & website appear in this map result for searches relevant to what your company does.

Is local SEO included with my plan?

Yes, local SEO is included in all our plans by default.

What does local SEO involve?

Local SEO includes, but is not limited to:

  • Optimizing the code and text on your website for local searches
  • Claiming and optimizing your Google My Business profile
  • Posting routine updates to your Google My Business profile
  • Claiming and optimizing your company’s listings on key business directories, such as Yelp, YellowPages, CitySearch, and Manta

Review the pricing page for a more complete list.

How long does local SEO take?

This is going to vary greatly based on your industry, existing online presence, and how competitive other companies are. On average, you can expect your business to start showing up in more local searches in roughly 6 months.

Can you guarantee my business will get more online exposure and sales?

Like any form of marketing, we cannot guarantee you’ll experience an increase in sales from local SEO.

However, we can guarantee that your local SEO campaign will be built on years of experience, quality work, and a dedication to help your business succeed online.

Reputation Management

Do I really need to get more online reviews?

Absolutely. Your online reviews are critical – on average, they’re the first thing a potential customer will research before making a purchasing decision.

And the amount of reviews count too! If your competitor has 100 reviews and you have 10, what looks better to a potential customer?

How else are reviews helpful?

In addition to giving your business a good first impression, the amount and quality of reviews is a ranking factor for local SEO. Ensuring you’re generating as many positive reviews as possible will help your business show up more for searches related to the services you offer.

What does replying to a review mean?

On Google you can reply to a customer’s review (even if it’s positive). While a simple “thank you for your business” may seem insignificant, this helps your online presence in three ways:

  • It shows prospective customers you’re actively engaging with existing reviews online.
  • Review replies on Google are a ranking factor for local SEO. Google will take these replies into consideration when ranking local businesses for relevant searches.
  • Most businesses don’t do this! It will make your company stand out from those that ignore this feature.

As part of your plan, we will automatically reply to new positive reviews for you.