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See How Local Spark Marketing Compares To Other Popular Marketing Services

U SEO Agencies

 PPC (Pay Per Click) Agencies

 Lead Generators

U Local Spark Marketing vs. SEO Agencies

SEO is the process of ranking a website in the organic results (below the paid ads) of the major search engines (Google, Bing, and Yahoo). Success of an SEO campaign is highly dependent on an agency’s technical competency and knowledge of the client’s industry.

Timeline

Depending on how competitive your industry is, SEO can take six months or longer before you begin to see an increase in website traffic.

With Local Spark Marketing you can see results in as little as one business day.

Monthly Fees

The vast majority of agencies charge a monthly fee to perform SEO. This fee can range from a few hundred to a few thousand dollars a month. Since SEO often takes several months to see results, you may pay thousands before you see an increase in sales!

There are no monthly fees with Local Spark Marketing – you only pay when we generate a phone call for your business.

Contracts

Since SEO takes several months for results to come in, agencies will often require a long term contract.

Our service does not require any contracts.

ROI Tracking

Unless an SEO agency provides an in-depth report of what they’re working on, it can be unclear what your monthly fee is being used towards. You may be paying for little to no labor during some stages of your campaign.

Local Spark Marketing’s service focuses on generating phone calls for your business.  Combining our tracking platform and weekly reports, we provide a clear and transparent view of your ROI with us.

“Pay To Learn”

The average SEO agency works with a variety of customers.  One day they may be optimizing a dentist and another they’re optimizing a jeweler.  More often than not, they use your monthly fee to “learn as they earn” and figure out what works for each industry.  They’re using your hard earned money to experiment!

At Local Spark Marketing we already know what works for your industry.  Why?  Because we only offer our pay per call service for industries we’re creating results in.  You won’t be paying us to experiment – you’ll only be paying for results!

U Local Spark Marketing vs. PPC Agencies

PPC (pay per click) advertising involves using paid ads on Google, Bing, Yahoo, and Facebook (among other social media websites and platforms) to drive visitors to a company’s website.  A PPC agency handles the creation and management of these ads in exchange for a monthly fee.

Timeline

Unlike SEO, PPC advertising can create results much quicker.  A PPC agency only needs to create a landing page and write the ads to start sending people to your company’s website.  Depending on how much time the agency dedicates to learning about your business, it can take several days to several weeks before your campaign starts.

Once your campaign begins, you may start receiving leads in as little as a few days.  However, it may take several weeks or months for the agency to fine tune your ads and landing page to create a decent ROI.

Local Spark Marketing can generate phone calls in as little as one business day from the time you agree to start our pay per call service.

Monthly Fees

Like SEO, the vast majority of PPC agencies charge a monthly fee.  Since the agency is only managing the ads, you’ll also have the added expense of paying for the clicks as well.  Depending on how much you spend, some agencies may also charge you a percentage of your ad spend.

There are no monthly fees with Local Spark Marketing – you only pay when we generate a phone call for your business.

Contracts

PPC agencies are more varied than SEO agencies when it comes to contracts.  Some will require a short contract (three months), some longer, and some not at all.

Our service does not require any contracts.

ROI Tracking

A PPC agency’s ability to track results is dependent on the desired outcome.  Want more quote requests?  A form can be placed on the landing page.  Want more phone calls?  A special tracking number can be used to see how many calls the PPC ads are generating.

Granted, some amateur or “budget” PPC agencies may not do any tracking at all – leaving you unsure if your monthly fee and ad spend is doing anything.

Local Spark Marketing’s service focuses on generating phone calls for your business.  Combining our tracking platform and weekly reports, we provide a clear and transparent view of your ROI with us.

“Pay To Learn”

PPC agencies often run into the same problem as SEO agencies – they work with a variety of customers and don’t have a proven track record in one particular industry.  If you’re a plumber, you may be the first plumber they have as a customer.  They then have to use your monthly fee to “learn as they earn” and figure out what works for you.  Like SEO, they could be using your monthly fee to experiment.

At Local Spark Marketing we already know what works for your industry.  Why?  Because we only offer our pay per call service for industries we’re creating results in.  You won’t be paying us to experiment – you’ll only be paying for results!

 Local Spark Marketing vs. Lead Generators

Unlike SEO and PPC, a lead generator focuses solely on lead generation for your business. They will most likely generate the leads through their own websites and advertising.

Timeline

Like Local Spark Marketing, the vast majority of lead generators can bring you leads almost instantly after signing up.  However, the similaries end there.

Branding

Many lead generators use their own websites, under generic names such as “Find A Plumber Near You” to generate the leads.  These websites are often presented as “quote finders” that will help the consumer get the lowest quote to perform a certain service.

While this may sound good to the consumer, it creates low quality leads for the lead buyer.  These leads are often being contacted by several companies and are “price shoppers.”  A common complaint amongst lead buyers is the leads are unresponsive or it’s hard to win a job.

Local Spark Marketing focuses on promoting YOUR company. You won’t have to compete for a lead because the potential customer will be only calling you.

Lead Sharing

To maximize profits, most lead generators will share a lead with anywhere from two to five companies in your service area.  And to make matters worse, these leads are often from quote forms – they may have no intention of buying your service and are simply price shopping… yet you still have to pay for them!

All of the phone calls Local Spark Marketing generates are exclusive to your business. Potential customers will contact you only… not you and your competitors!

Fees

Fees among lead generators vary greatly.  Some will charge a flat fee for each lead, some may charge extra for exclusive leads, and some may also charge a monthly fee.

Directory style lead generators, such as HomeAdvisor and Angie’s List, may also offer your company a higher position in their search results in exchange for a monthly fee.

Local Spark Marketing charges a flat fee for every phone call we generate.  There are no additional or hidden fees and no monthly fee.  All our phone calls are exclusive to you and you won’t have to compete with other companies for the lead.

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See if Local Spark Marketing is right for your business.  Sign up today and receive 5 phone calls on us.  No credit card required!